What I’m Currently Working On…

  • Fashion Marketing Project Manager Florence, Italy

    Heading the Marketing Department for a Spirits Company

    Coordinating with external marketing partners, updating Shopify, and communicating with retail managers across the U.S. Promoting in-store events online, managing Google Business, social media, and website product updates. Running email campaigns and customer engagement. Overseeing the loyalty program and designing flyers and promotional materials. Managing a $400k marketing budget and developing strategies to increase sales from last year

    Coordinating with external marketing partners, updating Shopify, and communicating with retail managers across the U.S. Promoting in-store events online, managing Google Business, social media, and website product updates. Running email campaigns and customer engagement. Overseeing the loyalty program and designing flyers and promotional materials. Managing a $400k marketing budget and developing strategies to increase sales from last year.

  • Fashion Freelance Marketing Manager Florence Italy

    Management Consultant for a Fashion E-Commerce Site.

    Hired as a manager to improve the e-commerce site using Squarespace and train teams on the new platform. Setting up e-commerce processes, adding new products, and analyzing ways to increase traffic to the online store. With one physical store in New York's Port Authority, finding ways to keep customers who sign up for the in-store email list and retarget them online.

  • Marketing manager florence, italy

    Micro Management for Luxury Vacation Home Rentals

    Helping a small business with marketing for two beachfront homes in Westhampton, including email campaigns, social media, and online ads.